Yggdrasil Gaming Signs Pinnacle Deal

Publish: 12.11.2017

Under the provisions of the new deal, Yggdrasil will offer to Pinnacle the full access to its extensive portfolio of high-quality games, as well as its promotional tools.

Real Treat for Pinnacle Customers

Pinnacle, as one of the well-respected names in the industry, will have the opportunity to offer Yggdrasil’s content to its customers for the very first time, and in addition will have access to its in-game promotional tools BOOST, and BRAG, allowing their players to watch the replays of winning spins and share them with friends on social media.

Yggdrasil Gaming Chief Executive Officer, Fredrik Elmqvist, had only words of praise for the company’s newest partner.

He said Pinnacle had been offering world-class online gaming to its customers for almost 20 years and added its loyal players would certainly enjoy the addition of Yggdrasil titles to the offer.

According to Elmqvist, the company will continue to expand its market presence while entering the next stage of its development.

Content is the King

Paris Smith, Chief Executive Officer at Pinnacle, said the content was the most important factor in a highly competitive sector such as this, and that it was essential to her employer to add games from top-tier developers such as Yggdrasil Gaming.

Smit noted that Yggdrasil slot was instantly recognizable among the punters, and added she was really impressed with the set of the company’s promotional tools.

With its first license received in 2013, Yggdrasil has since become one of the leading names in the business, supplying its award-winning content to some of the world’s biggest online casinos.

Pinnacle was established in 1998 and today has a wide offer which includes sports betting online and live casino and eSports.