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Microgaming and Broadway Gaming Renew Cooperation

Publish: 17.02.2017

After six years of successful business relationship, one of world’s leading casino service providers Microgaming and Broadway Gaming have decided to extend their cooperation.

Microgaming and the Malta-registered company best known for its flagship brand Butlers Bingo have agreed to continue their deal which sees Microgaming providing multi-variant bingo software.

Bingo Bonanza 

Having initially launched Butlers Bingo in June 2010, Microgaming and Broadway Gaming have gone to extend their bingo offering with Glossy Bingo, Rehab Bingo, Dotty Bingo, Bingo Diamond and Casino of Dreams.

In addition to six different Bingo variants, Microgaming has provided Broadway Gaming with their achievement game Grumpy Granny and a selection of customisable jackpots.

All of the aforementioned Bingo services are exclusively powered by Microgaming and can be enjoyed both on desktop and mobile platforms and devices.

Jean-Luc Ferriere, director of network games at Microgaming announced big plans for Microgaming bingo in 2017 and explained that Broadway Gaming renewal is a great way to start the year.

“We’re delighted that the company has signed an extension and we look forward to working closely with them to ensure continued growth.”, he said.

Mutual Benefit

Representative of Broadway Gaming, chief executive David Butler has credited Microgaming with great impact on his company’s growth and goal achievement. Butler claims that Microgaming’s customer support, in addition to their full suite of casino games, allowed Broadway Gaming to feed in to the product development ‘which was critical to provide the very best bingo experience to customers’.

A notable result of the collaboration between Microgaming and Broadway Gaming is the largest-ever single win for an online player which occurred in December 2012 when a Butler Bingo customer went on to win $7.2 million.