IGT Teams Up with Mastercard Key Principal Member ICP
International Gaming Technology (IGT), a leading online software provider in the gaming industry, signed a deal with a key principal member of Mastercard, Innovative Computer Professionals (ICP).
IGT and ICP
One of the most notable names in the iGaming industry, IGT enables players to experience their favorite games across all channels and regulated segments, from Gaming Machines and Lotteries to Interactive and Social Gaming. Leveraging a wealth of premium content, substantial investment in innovation, in-depth customer intelligence, operational expertise, and leading-edge technology, our gaming solutions anticipate the demands of consumers wherever they decide to play.
Under the terms of the partnership deal, IGT will integrate ICP’s software platform into several of its leading casino system solutions.
Teaming up with ICP will allow International Gaming Technology to allow its users to transfer casino funds directly onto their ICP-issued bank cards without transferring it to third party banking methods.
International Gaming Technology is looking to modernize the casino patron experience and eliminate unnecessary friction points such as physical player loyalty cards and cash-only commerce, the company explained.
Enhanced User Experience
ICP’s credit, debit and pre-order cards in combination with IGT’s Cardless Connect and cashless capabilities will create a highly desirable and up-to-date user experience that will be both secure and enhancing in terms of the entire user experience.
“Our goal is to elevate the player experience and enhance operational efficiencies.”, IGT vice president Casino Systems, Sina Miri, said.
ICP praised IGT’s reputation as the leading end-to-end provider in the gaming sector, highlighting the privilege of being able to work with one such name which is bound to open significant new market opportunities for ICP itself.
“With the help of ICP technology, consumers will be able to transfer account balances to a card that allows them to spend, send or save their money globally.”, Chairman and owner of ICP, Craig Potts, said.