Bodog Enters Central and South America Market
The expansion includes Betting Partners – Bovada and Bodog – with all the related brands, such as Sports Betting, Poker and Casino, which will soon be available in Mexico, Argentina, Bolivia, Brazil, Chile, Columbia, Costa Rica, Ecuador, El Salvador, Guatemala, Honduras, Nicaragua, Paraguay, Peru and Venezuela.
The highly-expected expansion is set to go through as of 15 February.
Bovada Sports and Casino will be limited only to Mexico, which will be added to the United States as the only two countries catered by the brand.
The addition of the total of 15 different countries to company’s four-nation portfolio is likely to increase liquidity significantly and help Canada’s Calvin Ayre strengthen his position in the entertainment industry.
Initially launched in 1994 as a brand originally associated with online gambling, the company started off as an online venture in 2000 when the Canadian entrepreneur Calvin Ayre was working as a technology supplier to esteemed gambling companies.
Bodog was quick to become a market leader and expand its ventures, which was Ayre’s original idea with the firm in the first place.
With operations in a variety of ventures such as music and television productions, and even mixed martial arts league Bodog moved away from the online gambling industry even though the company still remains associated with regional gambling firms in Canada, the UK, mainland Europe and Asia through the worldwide Bodog Poker Network.
Ayre’s plan is to build Bodog into a mainstream digital entertainment conglomerate with Latin and Central America breach seen as another step in the right direction.