Atlantic City Casinos Revenues Rising but Skill-Based Slot Test Fails

Publish: 14.12.2017

New Jersey Division of Gaming Enforcement released figures last week showing that Atlantic City casinos have recorded revenue 2.5% higher than last year.

May Revenue Rise

May numbers for the state’s seven brick-and-mortar casinos report a revenue of $208.3 million which is in its own worth a substantial rise to April’s revenues in excess of paltry $191 million.

Casino Control Commission chairman Matt Levinson claims these latest revenue reports come as “a great start to the summer”. He also predicts gains would continue to grow as the city’s events calendar prepares for the major tourist season.

Adding up $21.1 million harvested by the state’s online gambling operators, the may revenues are pushed further up to 4.3$ and the total of $229.4 million. It was the table-game revenue that played an important role in this month’s rise with nearly one-fifth up to last year, accounting for $64.3 million.

On the other side, the statewide slot revenue dropped down by 3.6% to $144 million which effectively put an end to a ground-breaking skill-based gaming experiment performed at Caesars casino.

Skill-Based Gaming Machines Test a Failure

The video-slots game hybrids were the hot topic of this experiment as Caesars casino introduced video gaming machines (VGMs) at their three Atlantic City properties in November.

Intended to engage the younger generation and bring it into the casino world, the experiment failed in the end as all 21 gaming stations installed in Harrah’s Resort, Caesars and Bailly’s have now been removed.

The entire project is now on hold with numbers not resulting in what was initially expected to come from the experiment as casinos fell behind the profit expectations.

Caesars, however, refuse to give up on skill-gaming and will remain committed to exploring alternative ways and methods to reach out to a younger audience.